Monday, April 04, 2005

Duane Ackerman, Chairman and CEO of Bellsouth

Duane spoke to my Entrepreneurs in Innovation class. He is a southern native and Sloan alum. I'm not so sure about the long-term viability of his company, but he had some interesting perspectives on leadership.

Duane Ackerman's Biography

Notes:
  • He has been CEO for 9 years
  • Was a Sloan Fellow (sent by AT&T)
  • Bellsouth has 63,000 employees
  • Mentioned several times the fact that his workforce is unionized which makes it difficult to compete in some situations with newer companies that aren't (e.g., healthcare is extremely expensive)
  • Can talk about communications for pages and pages not mention the phone:
    * Instant messaging
    * Email
    * Skype
    * Text messaging
  • 2 fundamental trends for his company:
    * From Narrowband voice company to broadband services company
    * From a wireline to a wireless company
  • Gave financial background for Bellsouth
  • Wireline voice market is steadily declining
  • Cell and broadband DSL are growing
  • Been hard to make money retrofitting existing homes with fiber (due to digging up sprinklers, cable, etc.)
  • Most voice losses are going to wireless not cable (like 80%), but they are staying even w/ the wireless gains (from Cingular)
  • Have to adapt constantly in business; gave Bill Bryson analogy: earth is 3.8 billion years old and 99.9% of all species are extinct)
  • He looks for the following in a leader:
    * Integrity
    * Know your center
    * Seek change
    * Learn to live with ambiguity
    * Treat associates with respect
    * Be professional
    * Take care of yourself (because no one else will)
  • You have to be pretty comfortable with yourself to be an executive because you will always have detractors and ideas will be critiqued constantly
  • Arrogance is a fatal flaw
  • Being professional means doing your job even when you want to
  • 75 years = 650,000 hrs; Really need to think about what you want to do with the time you have left
  • Have to make tough calls w/o complete information.

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